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What's exactly is the difference between SALES & MARKETING ?

Asked by Aman Bharat, 21 Jun '07 09:53 pm
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Answers (2)


Marketing is the process of identifying, planning, implementing , analysing the wants and needs of a consumer, and ensuring availability, awareness, accessibility to the consumer and ensuring his needs and expectations to be satisfied as per the organisational objectives and satisfying both consumer and organisation

Sales is nothing but exchange of goods and services for a value or money
Answered by Raghava krishna, 18 Sep '08 02:59 pm

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Marketing process is broad and includes all of the following:
1.Discovering what product, service or idea customers want.
2.Producing a product with the appropriate features and quality.
3.Pricing the product correctly.
4.Promoting the product; spreading the word about why customers should buy it.
5.Selling and delivering the product into the hands of the customer.
Selling is one activity of the entire marketing process.
Selling is the act of persuading or influencing a customer to buy (actually exchange something of value for) a product or service.
Marketing activities support sales efforts. Actually, they are usually the most significant force in stimulating sales. Oftentimes, marketing activities (like the production of marketing materials and catchy packaging) must occur before a sale can be made; they sometimes follow the sale as well, to pave the way for future sales and referrals.
Contrasting the Sales Concept with the Marketing Concept
The concepts surrounding ...more
Answered by L KINI, 28 Aug '07 07:18 am

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