Who is known as the 'Mother of the Valentine'? any-story
Mother of the American Valentine
It is truly amazing that this one woman could have had such a lasting impact upon the millions of Valentines sent annually in this country. This is the story of one "visionary", whose talent, imagination, dedication, and perseverance created a fascinating industry, and whom the Greeting Card Association has honored with the creation of the annual Esther Howland Award.
The Howland Family, with prestigious lineage as far back as the Pilgrim fathers, operated the largest book and stationery store in Worcester, Massachusetts. As an impressionable young student at The Mount Holyoke Female Seminary, Class of 1847, and a contemporary of the young poet Emily Dickinson, Esther had been exposed to the annual Valentine festivities, which were later banned by the college for being too frivolous! After graduating at the age of nineteen, she received an elaborate English Valentine from one of her fathers' b ...more