Honestly speaking, although the fairness creams 'claim' to make you instantly fair, most of them fail to do so. They lighten the complexion and may make it radiant. But cannot run you fair! However, some of the creams like Ponds Age Miracle, Fairever, Olay offer a money-back guarantee if it doesn't work. The best way it to keep the skin clean with a regular routine of exfoliation, moisturizing and cleansing. Drinking good amount of water and eating fresh fruits and vegetables. The traditional way it to mix a spoonful of gram flour, turmeric and crushed rose petals. You can splash your face with freshly churned buttermilk or orange juice for an instant 'perk-me up' or a face pack of grounded oats and almonds.
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Artistry. Apply cleanser and toner of your skin type followed by PURE WHITE ESSENCE and moisturiser which is a must because it has SPF-15. If you are above 35 use Time Defiance Day Time Cream instead of Moisturiser.