The success of books are driven by market fancy as well as content. There are some books which sell due to the brand name of the author/publication/a hot topic. For instance take Rich Dad Poor Dad - initially it sold for content, now its a brand by itself. There are many books which sell purely on fancy - "the monk who sold his ferrari", "count the chickens before they hatch", etc.
But there are some like Kushwant Singh, R.K.Narayan, etc which have a mix of both content and brand (market driven). But in todays electronic world and fast paced business world, distribution, branding and marketing are equally important. Thats why today there are thousands of authors, who get good publicity across various mediums compared to old dasy where few authors got recognition. Also production of a book has been quickened - authors use online tools, type-setting, formating, printing, etc has been automated and improved much. Moreover, authors now write not only books, but al ...more

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see dear there are many books written in Tamil also which are translated in many languages. and i confidently say that it is driven by the basis of content worthiness and not because of market driven. See , dear Subhramaniya Bharatiyars work has been appreciated by many and translated into many languages. and you know Thirukural, two verse couplet and it has also been translated into many languages. Did all these thing have done through market. Thirukural may not be a book but the content is worthy to read and it is the life itself. and many more novels by many writers in Tamil or other languages also made histroy. Say of Rabirndranath Tagore poems and his short stories have been appreciated by unviersely and is translated in many languages and is even now readable dear and it is incorrect to blame Media alone and if any book is worthy enough , it finds the place in Media and i think in that way.

any book which bcome famous is only of the CONTENT not abt the religion or otherthing,

HARRY POTTER: a books which collected MILLION DOLLORS for movies,CD's, BOOKS-------J.K.ROLING--she is not out national woman, not of our religion but stil in INDIA Max of the sale are happened