Q.
Fiat India has been marketing its cars through the show rooms of TATA Motors. Now Fiat India has decided to open 22 exclusive Fiat show rooms to sell the Fiat cars. Why the Italians were foolish enough to believe that Fiat cars would be aggressively pushed for sales over Tata brands by the sales personnel in TATA Motors showrooms?
Asked by thampy chacko,
04 Jan '12 08:25 pm
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Answers (1)
1.
Sir,unfortunately,many people still have a weakness for any thing foreign.However,if the cars of Fiat India proves better on the road, it may capture market at the cost of the TATAs.
Answered by Damodar Biswal, 04 Jan '12 08:29 pm
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